Business Wire’s 50th Anniversary College Video Contest Launches; Viewers May Indicate Their Favorite on Facebook and Twitter
NEW YORK--(BUSINESS WIRE)--To celebrate Business Wire’s 50th Anniversary, college students were invited to ponder “What is the Future of Public Relations and Communications?” by submitting three-minute videos that answered the question.
Today, Business Wire announced the ten finalists and posted the videos on Business Wire’s Facebook page. The winner will receive a trip to New York City to meet Warren Buffett, Chairman of Business Wire’s parent company Berkshire Hathaway, and Cathy Baron Tamraz, CEO of Business Wire. The winning student will join Buffett and Tamraz at the Business Wire opening bell luncheon at the New York Stock Exchange on September 30, 2011.
“One lucky student will soon be on the way to share lunch with Mr. Buffett,” said Jessica Lueck, Marketing Associate at Business Wire who came up with the contest idea. “The caliber of these submissions will make him proud.”
The student finalists hail from all corners of North America—from the Midwest and Deep South to Queen’s University in Ontario, Canada. The videos were judged on their originality, creativity, and appropriateness to theme.
Comments on social media outlets are invited through August 31, with the winning video chosen by an executive committee that includes Business Wire CEO Cathy Baron Tamraz and President Gregg Castano and announced on September 7. Finalist videos may be viewed on Facebook and comments are encouraged. Support can also be demonstrated by tweeting comments using the unique hashtags assigned to each finalist below on Twitter.
In alphabetical order, the finalists are:
About Business Wire
Business Wire, a Berkshire Hathaway company, celebrates its 50th anniversary in 2011 as the global leader in press release distribution and regulatory disclosure. Public relations and investor relations professionals rely on Business Wire for both broad-based and targeted market reach. A recognized disclosure service in the United States, Canada and a dozen European countries, Business Wire handles XBRL tagging, document formatting and regulatory filing into EDGAR, SEDAR and other systems. Business Wire provides online newsroom hosting and integration services as well as search engine optimization, mobile distribution and detailed measurement on every press release. Its patented NX delivery platform provides simultaneous full-text posting of Business Wire content to news systems and websites in virtually any country or language. With 31 bureaus worldwide, Business Wire offers local service and global reach.
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